For the Love of the Bug

February is the month of love, and we’ve definitely got the love bug for the Volkswagen Beetle. Since it was introduced in 1938, the Volkswagen Beetle has often been referred to as the “Bug” and since then has caused people all over to feel the love!


People began calling the Volkswagen Beetle the “Bug” or “Love Bug” in 1968 after the release of “Herbie the Love Bug”. The film starred a Volkswagen type 1 Beetle as title character, Herbie. The film gave the car a personality of its own that made the car seem playful and sweet. Since then, the Beetle has been portrayed with plenty of fun and emotion.

The Love Bug has inspired love from Beetle owners all over. Each year, Bug owners travel thousands of miles to annual car shows and events to show off their love for their Bugs.

In the 1960s, the Bug became popular for surfers, hippies and other peace-loving people. They liked the car for its unique, quirky design, and the fact that it stood out as unique when compared other cars on the market. The Volkswagen Beetle became a symbol of the hippie movement, which focused on spreading peace and love.

The Volkswagen Beetle is an easy car to love, and Beetle owners all over have definitely caught the Love Bug. Tell us how you lovey our bug this February!

New 2012 Volkswagen Beetle

The All-New 2012 Volkswagen Beetle Roars Into North Texas’ Lewisville Volkswagen Dealership

Two local Oprah Winfrey Show fans drive home in 2012 Beetles they received on the “Ultimate Favorite Things” episode.

Lewisville Volkswagen
Quote startLewisville Volkswagen is thrilled to offer Texans one of the most highly anticipated vehicles of the 21st century—we know Beetle fans have been eagerly waiting for this day.Quote end

Lewisville, TX (PRWEB) October 12, 2011

new 2012 volkswagen beetleLewisville Volkswagen today welcomes the all-new 2012 Beetle to its showroom floor, and hands over the keys to two local Oprah Winfrey Show fans who received free 2.5L 2012 Beetles as giveaways on Winfrey’s “Ultimate Favorite Things” episode that aired November 17, 2010.

Redesigned for only the second time in history, the sportier 2012 Beetle is a modern interpretation of the iconic Beetle design. It balances classic beauty with modern edge and no-compromise German engineering, offering enhanced performance and fun-to-drive dynamics that define the Volkswagen driving experience. Available 2012 models include the 2.5L Beetle and 2.0L Turbo Beetle.

“Lewisville Volkswagen is thrilled to offer Texans one of the most highly anticipated vehicles of the 21st century—we know Beetle fans have been eagerly waiting for this day,” said Alan Brown, general manager of Lewisville Volkswagen. “And with its fierce and sporty design, extra cargo space and improved fuel economy, the newly designed 2012 Beetle is sure to gain a new generation of admirers as well.”

The 2012 Beetle features a lower, more aggressive stance. The increases in width and length allow for better handling and increased interior space. These modifications complement Beetle’s vintage characteristics, including its unique shape. The second skin program allows customers to design their 2012 Beetles with an array of accessories for interior and exterior personalization.

The 2.5L Beetle has a starting MSRP of $18,995 plus destination fees, and comes standard with a split folding rear seat, aux-in for portable audio players, a leather steering wheel, unique and customizable17-inch alloy wheels, and an eight-speaker audio system. Attractive options include a kaeferfach additional glovebox, Bluetooth® technology, iPod® connectivity, heated front seats, three-color interior ambient lighting, a panoramic sunroof, 18-inch alloy wheels, the Fender® Premium Audio System, and leatherette seating surfaces.

The 2.0L Turbo Beetle, which has a starting MSRP of $23,395, comes standard with a six-speed manual transmission, with the option of Volkswagen’s DSG© dual-clutch automatic transmission. In addition to the standard equipment found on the Beetle, this model adds Bluetooth® technology, iPod® connectivity, three-color ambient lighting, larger brakes with red calipers, the kaeferfach additional glovebox, sport seating surfaces, 18-inch alloy wheels, a rear spoiler, foglights, three additional gauges n the dashboard, and alloy pedals.

The all-new Beetle is covered under the no-charge Carefree Maintenance Program. All scheduled maintenance is covered for the length of the New Vehicle Warranty—three years or 36,000 miles, whichever occurs first.

For more information on the 2012 Beetle models, including additional trim options, vehicle specifications and images, visit

About Volkswagen of Lewisville.
Lewisville Volkswagen is located at 893 South Stemmons Freeway in Lewisville, TX 75067.
Call us at (866) 221-1392 or visit us at for more info. Or to learn about our culture of Peace, Love and Happiness at LVW – check out our informational video at

About Volkswagen of America, Inc.
Founded in 1955, Volkswagen of America, Inc. is headquartered in Herndon, Virginia. It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany. Volkswagen is one of the world’s largest producers of passenger cars and Europe’s largest automaker. Volkswagen sells the Beetle, Eos, Golf, GTI, Jetta, Jetta SportWagen, Passat, CC, Tiguan, Touareg and Routan vehicles through approximately 600 independent U.S. dealers. All 2012 Volkswagen models come standard-equipped with Electronic Stability Control. This is important because the National Highway Traffic Safety Administration (NHTSA) has called ESC the most effective new vehicle safety technology since the safety belt. Visit Volkswagen of America online at or to learn more.

This press release and images of the all-new Beetle are available at

“VW”, “Volkswagen”, “VWoA”, and all model names and the Volkswagen logo are registered trademarks of Volkswagen AG. “Bluetooth” is a registered trademark of Bluetooth SIG, Inc. “Fender” is a registered trademark of Fender Musical Instruments Corporation. “iPod” is a registered trademark of Apple, Inc.

Features and technical data apply to models offered in the USA. They may differ in other countries.

MSRPs exclude taxes, title, transportation, options and dealer charges.